Productivity Lifehacks For SMEs

Being responsible for your business’ marketing often means wearing many hats at once. Not only do you need to continue to organically...

Why Your Company Needs a CDP in 2021

By Kristina Lauren Within the first 90 days of the COVID-19 pandemic, e-commerce experienced 10 years of growth. Of course, this isn’t too hard to...

Ecommerce Basics

Making the decision to set up an online shopping store is both daunting and exciting at the same time. Even though there’s...

Featured Articles

Our Favourite Email Marketing Blogs

There are many right ways to promote a business through email marketing… and an equal number of wrong ways. If you’ve been in the digital marketing game for a while now, you’re likely aware of the importance of making...

Our Favourite PPC Blogs

In today’s digital world, advertising is now more online-focused than ever before. One key element of digital marketing is pay-per-click, which has established itself as one of the most effective online advertising techniques currently available. The...

Top-notch strategies for E-commerce Conversion Rate Optimization in 2021

The e-commerce conversion rate is a percentage of site visitors who bought something from the online store (during the set period) and several factors like your website design and loading speed can have a huge impact on it. CRO (Conversion Rate...

Email Marketing Basics

If you’re interested in building a responsive client base, there is little that beats email marketing. Many people consider email marketing to be past its time, but actually, so long as the internet continues to exist, its significance should...

About BEATRIX

BEATRIX is a quality digital marketing blog and we focus on creating engaging and informative content for our readers. Our target audience is small business owners and digital marketers. Our goal for BEATRIX is to create...

The Role of Photo Content in the New “Essential Product Data”

Ecommerce content marketing is more than a buzzword—it’s a way of life. Brands selling online have produced colossal amounts of content to meet the 50% growth in content consumption in 2020. Yet not all that content is getting seen, despite the...

How to make your Instagram account work for you

In 2020 Instagram is not about sharing pictures with friends and family anymore. Many new users sign up with a dream to make money on this platform. Blogging on social media is enormously popular, and as many other potentially profitable fields,...

Our Favourite SEO Blogs

SEO is an art, and certainly isn’t something you can learn in five minutes and never revisit from then on. As technology continues to advance, it’s key to stay up to date with the news and trends to make...

Web Design Basics

One of the most effective marketing tools for any online business is web design. Specifically: good web design. Your website is...

Why Designers Use Avenir Font for Web & Mobile Design

Avenir is a French term meaning future. This is a typeface that was created in 1987 by Adrian Frutiger and released by Linotype GmbH in 1988....

The Best Photography Gear For Social Media Photos

There was a time not so long ago when social media was dominated by the millennial generation and used for nothing more than basic...

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Our Favourite SEO Blogs

SEO is an art, and certainly isn’t something you can learn in five minutes and never revisit from then on. As technology...

About BEATRIX

BEATRIX is a quality digital marketing blog and we focus on creating engaging and informative content for our readers. Our target audience...

The Hustle – How To Make It As A Social Media Marketer

So, you want to be a social media marketer? It’s obvious to see why the job has so much appeal: social media...

Photo Editing Tips For Social Media

Social media isn’t reality, we all know that. It’s for showing off your happiest, proudest and most enjoyable moments in the best...

Product Placement On Social Media

Product placement on social media Social media is accessible to us all, but knowing how to use it doesn’t...